The year in review also saw the Venue’s active participation at international trade shows, roadshows, association forums and speaking engagement at industry events, covering the Southeast Asia region, Europe and the US market.

Some of the tradeshows participated include IMEX Frankfurt, IT&CM Shanghai and Bangkok, IMEX Las Vegas, IBTM World, and many more.

The team at MITEC also took no rest when it came to establishing itself in the local business events industry by attending events such as the UFI Asia Pacific Conference 2019, AIPC Conference 2019, BE Forum 2019, BE and ICCA Asia Pacific Summit Penang, whereby representatives were in panel discussions as key opinion leaders.

Looking at the year ahead, Asia and Europe continues to be our key target markets and tradeshows provides an important avenue to foster and strengthen our relationships with international-based organisers and to share our range of flexible, innovative and value-add solutions directly with them.

MITEC also had the pleasure of hosting the ICCA President, James Rees who was making a stop to Kuala Lumpur before heading to Penang for the ICCA Asia Pacific Chapter Inaugural Summit where our Director of Marketing and Sales, Mala Dorasamy took part as a panellist. The visit also marked James’ first official trip since assuming the position in November 2018.